|
http://media.libsyn.com/media/uip/UiP_June_26_2008.MP3
Amazing guests! Superb information to grow your business is tough times! Unique ideas! We bring it all to you, on Uniqueness is Power, your Business Growth Solutions show.
This week Lee and Andy ponder which political party is best for small businesses – and you might be surprised with the answers and results to the research. Be sure to go to the World’s Smallest Political Quiz (google it!) to find out how your values match your support before you listen in.
Second on the show was Jason Syzdek, who helped small business owners understand how to properly set expectations with regards to the marketing they are beginning. Syzdek covered how most businesses miss the most unique part of word of mouth marketing – actually executing the plan. Using amusing examples coupled with poignant information, Syzdek (a second time guest), really helps us understand how we can all benefit from using word of mouth and viral marketing properly – and shows how to implement the tricks of the trade. He can help you from his company, Jaymunda! (www.jaymunda.com)
Our third guest (who appears in an inserted format this week) was Stephen Jones, of Growth Strategies – back to talk more about his amazing tool, Executive Briefings. His success since we last had him on prompted a quick return visit to go over some other aspects of this amazing door opening sales tool – a third party commissioned presentation designed to attract your target audience and educate them, not sell them, on your products and services. By sharing pertinent industry information with the potential clients, they are alerted to why they need to pay attention to your offering today. This greatly increases odds of both setting the first appointment and also of landing the business overall. Be sure to check it out – and tell Stephen we sent ya. This is a tool all small and medium sized businesses can't afford to be without! (www.growthstrategies.us)
== This week's show is brought to you by Carroll/White (marketing, business and technology consulting experts), with hosts Andy Greider and Lee Kantor.
Uniqueness is Power is a marketing and business growth show, broadcast live Thursdays 6-7pm eastern, and downloadable by podcast, or RSS Feed. Please send any questions to andygreider(at)comcast.net.
|